How to market on LinkedIn and generate B2B leads
LinkedIn, like any social media platform, is an immensely powerful tool if you use it correctly.
It is a fantastic way to connect with other businesses, build brand awareness, and generate B2B leads.
However, like all social media marketing, it requires a plan and a dedicated consistent delivery.
Integrating your LinkedIn marketing plan with your content marketing plan and other social media strategies will insure a consistent delivery of brand identity and minimise the work you need to do.