Viewing entries tagged
content creation

7 Actionable Tips on how to Edit your Writing and Make it Shine

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7 Actionable Tips on how to Edit your Writing and Make it Shine

There are few things more frustrating than writing something, getting to the end and being thoroughly under-whelmed by your work.

Editing can seem like an almost impossible task. And we are more than familiar with that tired sigh that shortly follows the exhilaration of finishing a piece.

Even the best writer needs to edit. The first thing to do is to give it a little bit of space and come back to it with fresh eyes.

Judging your own work can be really difficult, so the longer you leave it the easier it will be to see the flaws in it.

No one’s first draft is perfect, and with this in mind we have put together a list of seven actionable tips to think about when you edit.

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3 Differences you need to know between B2B and B2C social media marketing

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3 Differences you need to know between B2B and B2C social media marketing

A social media strategy for any business is important, but that doesn't mean every business social media strategy should be the same.

Depending on who is on the receiving end of your company's social media efforts, you may want to reconsider the kind of information you're sharing.

As a B2B business, your posts will probably look very different compared to a B2C company.

There are three main differences between B2B and B2C social media posts:

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Why your content creator doesn’t have to be an expert in your field

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Why your content creator doesn’t have to be an expert in your field

Having a consistent output of content is one of the hardest parts for any business. Finding the time and head-space to sit down and create valuable content is difficult. So people often choose to outsource their content creation to professional freelancers.

But finding the right freelancer is difficult and you may have to try a few before you find the one that fits with you.

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How to Create a Great Content Plan

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How to Create a Great Content Plan

Whether you're just starting out with content marketing or you've been using the same strategies for a while, your content marketing plan needs to be better than ever for 2017.

The first step to getting a leg up on the competition is to have a solid, smart content marketing plan in place. If you're having trouble planning for the upcoming year or need some fresh ideas to include in your plan, read on...

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